NFL, NFLPA, Ubisoft Partner for NFL Fantasy Primetime

By Stephen Ur –

The NFL, NFLPA and Ubisoft announced NFL Primetime Fantasy on Thursday, a new free-to-play fantasy football card game where players make real-time decisions amongst their friends during NFL regular season and playoff games.

“This exciting collaboration with Ubisoft opens up fresh territory in the gaming world for the NFL,” said Ed Kiang, vice president of video gaming at the NFL. “NFL Primetime Fantasy marks the first NFL-licensed mobile game tied to our live games, driving fans closer to the sport than ever before. With this new addition to our expansive gaming portfolio, we demonstrate our dedication to offering non-traditional video gaming experiences for our fans.”

“At Ubisoft, our passionate team constantly seeks new market opportunities. We’re thrilled to partner with the NFL and NFLPA for the first time, leveraging our gaming expertise to bring fans an innovative experience with NFL Primetime Fantasy,” said Brenda Panagrossi, the US general manager at Ubisoft. “By gamifying live stats, we turn real-time game data into interactive, engaging content, offering a new way for NFL fans to connect with the sport they love. This collaboration marks an exciting step in delivering a new immersive gaming opportunity.”

NFL Primetime Fantasy will be available for download on all Android and IOS devices beginning during the 2024 regular season.

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